Matt Higgins

Matt Higgins, a distinguished figure in entrepreneurship and investment, emerged from a humble beginning in Queens, New York, where he supported his family through various odd jobs, including selling flowers and working at McDonald’s. Driven by an unyielding determination to transcend poverty, Higgins charted an unconventional educational path by earning his GED and enrolling in college at sixteen. His relentless pursuit of success saw him become the youngest press secretary in New York City’s history, a role in which he adeptly navigated the tumultuous media landscape following the September 11 attacks. Subsequently, Higgins played a pivotal role in the reconstruction efforts at the World Trade Center site as Chief Operating Officer of the Lower Manhattan Development Corporation. Higgins' literary contribution, "Burn the Boats: Toss Plan B Overboard and Unleash Your Full Potential," encapsulates his philosophy of unwavering commitment and audacious risk-taking, encouraging readers to abandon contingency plans in favor of resolute action. Published by Harper Collins William Morrow, this work is a testament to his belief in visionary defiance and bold self-confidence as essential components of personal and professional fulfillment. The book's central tenets resonate with his extensive experience in the business realm, where his ventures and investments have consistently challenged norms and expectations. Renowned for his dynamic and transformative approach, Higgins has left an indelible mark on both the business and literary landscapes. His writing style, characterized by a blend of motivational fervor and practical insight, mirrors his own journey from adversity to accomplishment. As a lecturer at Harvard Business School, he imparts his knowledge on moving beyond traditional direct-to-consumer strategies, further cementing his status as a thought leader. Higgins’ contributions extend beyond his literary endeavors, as evidenced by his roles as a board member of Autism Speaks and a recurring guest on the acclaimed television show "Shark Tank," where his entrepreneurial acumen continues to inspire and influence.