William Ury

William Ury, an eminent American author and negotiation expert, has carved a distinguished career through his profound contributions to the fields of negotiation and conflict resolution. As a co-founder of the Harvard Program on Negotiation, Ury has been instrumental in shaping the discourse around effective negotiation strategies, blending his academic prowess with his anthropological insights. His collaborative efforts with former President Jimmy Carter in establishing the International Negotiation Network underscore his commitment to fostering peace and understanding on a global scale. Among Ury's celebrated works, "Getting to Yes: Negotiating Agreement Without Giving In," co-authored with Roger Fisher, stands as a seminal text in the realm of principled negotiation. This influential book introduced the concept of the best alternative to a negotiated agreement (BATNA), which has become a cornerstone in negotiation theory. His subsequent work, "The Power of a Positive No: How to Say No and Still Get to Yes," further explores the intricacies of assertive communication, while "Possible: How We Survive (and Thrive) in an Age of Conflict" delves into the resilience required to navigate today's tumultuous world. Ury's writing is characterized by its clarity and depth, seamlessly integrating theoretical frameworks with practical applications. His oeuvre reflects a profound understanding of human interaction, as he consistently espouses the importance of empathy and strategic thinking in resolving disputes. As a leading voice in negotiation and conflict resolution, Ury has indelibly influenced both academic circles and practical arenas, leaving a lasting legacy that continues to guide negotiators worldwide.